Press - October 2016

Performance on the rocks: JLR’s Ice driving academy in Sweden.

For those that have attended an advanced driving course, you know how it generally involves a lot of driver briefing and hot weather, especially in South Africa. There’s nothing like coming home sunburnt with a certificate to tell the world that you know what ABS braking does. Jaguar, on the other hand, have tried a different approach to this whole thing. They have opened an ice driving academy in Sweden, so you can drive your favourite Jaguar on the rocks. Cars like the F-Type, F-Pace and Range Rover Sport will be made available to drive in slippery sub zero temperatures. Of course,an expert on all things ice related will accompany to teach you how to best handle these cars in such conditions. We’re sure this driving academy must be fun, considering that back home the best part for many doing an advanced driving course is the skid-pan.

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For those not into modern day cars, you’re not left in the lurch because there is the option to drive some vintage Jag’s and Land Rovers as well. This must be a tad bit more intimidating because most  classic cars don’t feature the safety equipment we have in modern cars today, so it may be advisable to bring some extra underpants. One thing is for sure, you’ll come out a better driver and you’ll most likely have a great time. The not so fun part will be paying your R38 000 for this course because that’s what it will cost you in our money.  Yikes.

Find out more here : http://www.jaguar.com/experience-jaguar/iconic-experiences/ice-drive-sweden.html

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